Client
Queensland University of Technology
Sector
Health and Education
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Our Service
- Customer Research
- Stakeholder Engagement
- Best Practice and Trends
- Experience Strategy
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Reimagining the campus experience for QUT
A comprehensive research-led framework to transform QUT’s campus experience into a dynamic and connected environment for students, university employees and the wider community.
What we did
We executed a indepth research project to capture the needs and aspirations of students, staff and visitors designed to inform the estate planning strategy for QUT. This included conducting surveys with nearly 3000 respondents, focus groups and stakeholder interviews to gather quantitative and qualitative data. Insights were translated into user personas, design principles and placemaking recommendations. Our work identified key areas of opportunity, including improving accessibility, enhancing food and beverage offerings and integrating digital and physical experiences to create a seamless campus environment.
What we achieved
Our research provided QUT with actionable strategies to elevate the campus experience and align it with the university’s values of real-world learning and innovation. The resulting recommendations addressed immediate gaps while offering a long-term vision for campus development. Outcomes included enhanced student engagement, optimised campus facilities and a stronger connection to the broader Brisbane community, positioning QUT as a leader in delivering an exceptional and inclusive university experience.
